Social media content is the lifeblood of modern branding, and it's no longer about posting the occasional pretty picture. Brands need high-quality, consistent content to stay relevant and keep their audience engaged. That's more than a DIY effort or the odd freelancer can reliably deliver — it takes a dedicated team producing professional work at a steady clip.
The problem is cost. Agencies are expensive, and standing up an in-house production team is out of reach for most businesses. That's the gap Ship & Shoot is built for: Baker Brothers Productions' monthly subscription content service, an alternative to the traditional agency model.
Here's how it works. Brands ship their products directly to Baker Brothers' 5,000 sq ft studio in Portland, Oregon, and the team handles everything from creative direction and production to photography, video, motion graphics, and delivery. Packages start at $10K per month with a four-month minimum — a fraction of the cost of a full agency engagement or an internal hire, and it means your channels never go quiet.
What makes the model work is that Baker Brothers own their gear and run production from concept to delivery, which strips out rental markups and agency layers. The same small team handles cinematography, editing, photography, 3D, and motion, so the visual language stays consistent across everything, and the work is led directly by the two brothers, which keeps the feedback loop short.
So what should social media content actually cost you? Less than the fragmented alternative, provided it's produced consistently by one team. The real expense of social content isn't any single shoot — it's the churn of restarting every time you run out of material. A steady engine solves that.
Consistency compounds. Your social channels are a storefront that's always open; keeping them fresh, on-brand, and reliably stocked is what earns attention over time. That's what Ship & Shoot is designed to deliver, without draining the budget to do it.
